Headworks is an internet based technology & gaming group. With over over 12 Million registered players, Ace2three is Headwork Digital's marquee real-money gaming app.
Ace2Three had undergone a complete re-branding and Headworks Digital needed us to extend the new brand language and improve the overall user experience of the website.
Creating a simple and intuitive user-interface for a specific target audience.
Extending a set of pre-defined brand guidelines to the interface.
Working within specific technology requirements.
Playing with a full deck
A unique and engaging new ‘card’ based user-interface was designed, in synergy with the brand and product offering as a whole.
The revised ‘card’ design is organized & focus-driven.
Easily responsive across devices and screen resolutions.
Allows direct access to sections of interest.
Modular and efficient to develop & maintain.