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At Madras, it is our objective to hire the best available talent. The hiring process is very rigorous and candidates go through a series of tests to assess their design capabilities and personality traits followed by multiple rounds of interviews.
Programmatic Campaign specialist BACK TO JOB LISTING
Job Summary:

As a Programmatic campaign manager, you will be responsible for setting up campaigns on DV360, Trade Desk & Appnexus as per the media plan provided by the client. Monitor the campaigns and optimize as necessary to meet the given KPI’s. Providing post campaign analysis and recommendations based on the campaign’s performance.

Responsibilities:
  • Setting up campaigns across DV360 (formerly DBM), Appnexus and Trade Desk per the instructions provided by the client.
  • Testing creatives to ensure it complies with client and ad server specifications.
  • Monitor the campaign performance daily and optimize them as and when required and ensuring the campaigns are delivering against KPI’s.
  • Providing weekly/monthly & End of campaigns performance reports to the client.
  • Analyze the reports and provide a high level of optimisation and analytical insights and recommend forward thinking strategies.
Job Requirements:
  • 2-4 years of experience working in Programmatic advertising.
  • Experience working in one of the platforms is a must. (DV360, Trade Desk, Appnexus, Google campaign manager, experience working in more than 1 platform is a bonus.)
  • Excellent oral and written communication skills.
  • Good knowledge in MS Office and ability to analyse and interpret data.
  • Ability to handle multiple tasks and prioritize responsibilities.
Qualification:
  • Bachelors Degree
  • Valid certifications in DV360, Appnexus and Trade Desk is a bonus.
Apply now