THE CHALLENGE

For several years the plantation and agriculture industry in India has faced a number of challenges: climate change, lack of water, rising labor and operational costs, and talent drain, just to name a few.

THE solution

As the United Planters Association of Southern India’s (UPASI) creative partner for their 125th year summit, we created “Winds of Change” to drive attendance and active participation within the community to get them to start addressing these challenges with viable solutions that are future-proof.

THE RESULTS

“Winds of Change” marks the beginning of a new era of growth and progress for the industry and a rallying cry that unites people. And most importantly, it is a movement that promises to take the plantation and agriculture industry back to an era of progress and glory.